Loans &
Learn more
Why Reliant
See the Difference
Learn more
Your Card
Verify Account
Reviews What Others Say
Newsroom View
Blog Visit
Business Network Learn More
Partner with us Learn more
Partner Channels Explore Opportunities
Partner Portal Login
Get to know
Reliant Funding
About Us
The Team
Connect Contact Us

How your Veteran-Owned Business can Manage Cash Flow

22% of businesses cite cash flow management as a top challenge and obtaining cash flow to operate their business is a part of this challenge. Cash flow management effects veteran business owners in large numbers. In fact, according to the SBA Office of Advocacy, over sixty-nine thousand veteran-owned businesses closed operation due to inadequate cash flow. In order to ensure your business can find growth, learning to manage your cash flow has become a necessity.

Understanding cash flow management requires an understanding of the three aspects that define what cash flow is. The three components are: Operating Cash Flow, Investing Cash Flow and Financing Cash Flow.

If business cash is managed properly, you can do more during times of growth. 28% of small businesses use extra cash to expand operations, infiltrate new markets and open new locations. 33% purchase more inventory or equipment, allowing these businesses to save costs of labor and increase efficiency.

There are four strategies to improve business cash flow:

Properly Managing and Collecting Invoiced Payments

In order to ensure invoices are paid do not just assume customers will pay in a timely manner. Having a collections process in place and someone to manage those receivables will help over time. Customer reminders via email, offering an upfront payment discount or late-payment penalty, and investigating short-term financing to bridge receivable gaps are all options here. No matter what, a solid communication strategy in place for customers is important.

Reduce Operating Costs to Necessity

Sometimes owning a business requires reactionary purchase decisions. So, it is important to analyze spending regularly. Managing spending and operating costs is a good strategy for a healthy cash flow situation. Consider purchasing used equipment versus new, managing usage of supplies, and measuring all efforts to ensure that business targets are hit. If you are working with a vendor and they are not helping your business grow, this may be a cost to cut.

Strategically Pricing your Products or Services

Many business owners struggle to price their products or services so that sales goals are met. Pricing also must balance the value provided to the customer and effort spent providing that value from the business. In order to develop a reasonable pricing structure, determine the cost for production of the product or service. Researching what other businesses are charging and what value they bring can allow for a competitive edge. Lastly, take into consideration the audience, location and customer base of the business.

Using Technology Solutions

Technology can assist in ensuring higher volume at a low labor cost. Marketing on websites like: Groupon, Angie’s List or participating in Facebook groups can increase the volume of customers a business serves.
Taking payments electronically, offering various payment options, and managing payments using accounting software are ways to automate receivables and reduce payment gaps. Xero, Pulse and CashAnalytics are some cash-focused technological solutions.

More Resources for Veteran Business Owners

The above is an excerpt from the Complete Guide for Veteran Business Owners. In the guide, you can find more on cash flow management, networking resources, business development and more. You can download it for free here.

(Visited 1 times, 1 visits today)
By clicking "Submit", you (a) consent to receiving calls and messages, including autodialed or pre-recorded calls, from Reliant Funding using the information you provided above, including via wireless telephone numbers that could result in charges to you, (b) acknowledge that no purchase of goods or services is contingent upon such consent, (c) acknowledge that telephone calls to and from Reliant Funding may be recorded, (d) consent to receive email correspondence including advertisements for business funding and other products or services, and (e) acknowledge that you have read Reliant Funding’s Privacy Policy and understand that you may opt-out of receiving communications of your choice from Reliant Funding as provided in the Privacy Policy.

Quickly learn your
funding options.

No cost to apply. No obligation to accept.


Your Reliant Funding application has been received.

You will be receiving a call shortly and we look forward to learning more about your business and funding needs.

By clicking the "Submit" button I agree to all terms and conditions.
We respect your privacy and will never sell or share your personal information.

Before you leave...

Please tell us about yourself.


Your Reliant Funding application has been received.

You will be receiving a call shortly and we look forward to learning more about your business and funding needs.

'Fast. Simple. Flexible. Request A Quote Today!'

'Congratulations, Your Application is Now 50% Complete!'

'Let us know who to contact once the funding details are available and we’ll be in touch immediately.'

[cms-block title="CTA Popup - disclaimer (english)"]
previous | refresh