DO I QUALIFY
Loans &
Financing
Learn more
Why Reliant
Funding
See the Difference
Industries
Served
Learn more
Activate
Your Card
Verify Account
Reviews What Others Say
Newsroom View
Blog Visit
Business Network Learn More
Partner with us Learn more
Partner Channels Explore Opportunities
Partner Portal Login
Get to know
Reliant Funding
About Us
Join
The Team
Careers
Connect Contact Us

5 Reasons to Start a Blog for Your Business

Blogging is one of the most common marketing strategies used today. As a busy business owner, you have a ton on your plate and may wonder if starting and maintaining one is worth the time and effort. Without diving deeply into exactly how to start one, here are some basic reasons why it may be beneficial on why you should:

It Develops Relationships with Potential and Existing Customers, Builds Trust and Collects Valuable Insight

When you blog, it’s an opportunity to connect in an interactive way with customers both current and potential. One tactic is to encourage a two-way conversation by asking readers provoking questions at the end of your blog posts. Try to illicit responses by asking a question about a need or potential concern for your customers.

This kind of feedback is invaluable because it’s an opportunity to forge a relationship with your audience and also get insight into what potential and current customers are looking for. Create that discussion.

It Creates Opportunities for Social Sharing

Every time you share your blog, you create an opportunity for others to share it with their audience as well and it can snowball from there – if it’s a quality piece. Social sharing on Facebook, Twitter, and LinkedIn are just a few examples of prime online marketing real estate, because it’s free. If you aren’t already, get familiar with groups that may relate to your chosen topics on these sites.  Each time someone shares your post, it gains visibility and further validates you as a credible business and thought leader.

Establishes Your Business as an Industry Leader

Your business may be small but you can establish yourself by addressing important questions and concerns in your industry through posts. Try to find a question or concern that hasn’t been discussed. A good source for this is a forum called Quora. It’s a forum where users go to ask all kinds of questions, and the community collectively answers them for different categories. It’s a great resource if you are stumped about what topics to cover.

As time goes on, you can establish yourself as a resource with quality content that people can use, which can ultimately lead to higher customer conversion rates.

You Can Build Your Brand Personality

You can truly carve out a special identity online in this space. You blog is a reflection of the more human and personal side of your business. This inside look gives others a sense of the corporate standards, vision and creative personality of your company. Here are some of our favorites.

You Can Build SEO Value Which Equals a Higher Page Rank

If you are consistently refreshing your blog post with new content, search engines like Google will see that your site is active, which gives more creditability to your site within those search engines. The benefit is that will recognize your site is actively growing while also containing current information. This means you can increase your page ranking, which will allow your site to be found easier in a keyword search. However, don’t expect your blog to explode with popularity, SEO takes time. But if you are able to create the right kind of content, you are already on the right track.

(Visited 1 times, 1 visits today)
By clicking "Submit", you (a) consent to receiving calls and messages, including autodialed or pre-recorded calls, from Reliant Funding using the information you provided above, including via wireless telephone numbers that could result in charges to you, (b) acknowledge that no purchase of goods or services is contingent upon such consent, (c) acknowledge that telephone calls to and from Reliant Funding may be recorded, (d) consent to receive email correspondence including advertisements for business funding and other products or services, and (e) acknowledge that you have read Reliant Funding’s Privacy Policy and understand that you may opt-out of receiving communications of your choice from Reliant Funding as provided in the Privacy Policy.

Quickly learn your
funding options.

No cost to apply. No obligation to accept.

Congratulations!

Your Reliant Funding application has been received.

You will be receiving a call shortly and we look forward to learning more about your business and funding needs.

By clicking the "Submit" button I agree to all terms and conditions.
GET QUOTE NOW
Trustpilot
We respect your privacy and will never sell or share your personal information.

Before you leave...

Please tell us about yourself.

Congratulations!

Your Reliant Funding application has been received.

You will be receiving a call shortly and we look forward to learning more about your business and funding needs.

'Fast. Simple. Flexible. Request A Quote Today!'

'Congratulations, Your Application is Now 50% Complete!'

'Let us know who to contact once the funding details are available and we’ll be in touch immediately.'

APPLY NOW
GET STARTED TODAY!
Trustpilot
[cms-block title="CTA Popup - disclaimer (english)"]
previous | refresh
1